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Go-to-Market Marketing Consultant

Adaptive Teams
Contract
Remote
Netherlands

We’re preparing to take Optimo, an AI-powered PPC ad analyser, from beta to market. We’re looking for a senior marketing consultant who knows how to turn a great product into a focused, high-impact launch.

This is a project-based or hourly engagement, designed for someone who’s led successful SaaS launches and knows how to cut through noise with clear positioning, smart messaging, and execution that actually converts.

About the Company:

This is a role for one of our internal companies, a leading provider of Amazon growth services. They help brands optimize advertising, improve product visibility, and develop e-commerce strategies that drive measurable results.

Location: LatAm, Europe, US - Fully Remote


Your Mission: Day to Day Responsibilities

  • Shape the go-to-market strategy for Optimo’s public launch

  • Refine positioning, messaging, and ICPs for a PPC-driven audience

  • Define launch channels, timelines, and success metrics

  • Advise on pricing, packaging, and early acquisition strategy

  • Pressure-test assumptions and bring a senior, external POV

  • Deliver a clear, actionable launch plan the team can execute

Your Toolbox: Skills to be Successful

  • Proven experience launching B2B SaaS products (ideally marketing or AI-driven tools)

  • Strong GTM strategy, positioning, and messaging expertise

  • Hands-on understanding of performance marketing / PPC ecosystems

  • Ability to work autonomously and deliver structured recommendations

  • Consultant mindset: pragmatic, opinionated, and outcome-focused

Your Perks: What's in it for you

  • Flexible engagement: hourly or fixed-fee project

  • Fully remote — applicants from LATAM, Europe, or the US welcome

  • Direct influence on the launch of a new AI product

  • Access to a real product already in beta, not just a concept

  • Opportunity for follow-on work if the launch clicks

Why Adaptive Teams?
At Adaptive Teams, we don’t just fill positions – we create pathways to success. Whether you’re a seasoned pro or just starting out, we’re here to help you grow, innovate, and make an impact. If you’re looking for exciting opportunities and, a team that’s as passionate as you are, this is the place to be.

What to Expect from Our Application Process?
Once you apply, you’ll receive an email guiding you through the next steps, including an assessment tailored to the role. Be sure to check your inbox (and your spam folder, just in case) for further instructions.

We understand your time is valuable, so we strive to keep the assessment process under 45 minutes whenever possible, though some roles may require a slightly longer time investment.

Once selected, you’ll have the chance to schedule your first interview with our team. We aim to make the process as smooth and transparent as possible, so you’ll always know where you stand.